( About )
Ibuildcompanies,brands,andtheteamsthatmakethemmatter.

Maltese, based in Switzerland. Co-founder of Von Peach. We sit inside big organisations and help them say things that actually land. Mostly the tricky stuff, in rooms most agencies never see.
Maltese · Switzerland-based · Leica M
( Questions )
I start companies and try to keep them worth working at. At Von Peach we work with pharma and insurance teams on the stories nobody else wants to touch.
A creative hub I co-founded in 2020 with Emma Maria Calleja. Small team, embedded work, no theatre.

Emma Maria Calleja & Yentl Spiteri, co-founders Psychology, Switzerland, a few startups, PM at Smallpdf, Head of Marketing at TEDxZurich, met Emma over lunch in CH, then all-in on Von Peach.
Jury, expert, operator.
Since 2023, I've served on the jury of SCORE, Switzerland's Digital Commerce Award. In 2026 I joined the Lovable Experts programme, a network of builders shipping real products with AI. Both keep me close to people who build fast and judge work by what it does, not what it promises.
Selected media
From the press
Talks, features and interviews. The things people let me say in public.
Von PeachWorkshop, Berlin · 2026The life sciences industry has a storytelling problem
Von PeachBranding · 2026People remember faces, not mission statements
t3nPersonal Branding · 2026KI-Content im Überfluss: Warum jetzt nur noch Gesichter Vertrauen schaffen
Von PeachTalk, CTTC London · 2026Agentic AI walks into a room of clinical data managers, who's the boss now?

